Our Company

We Are The Ground Up

Founded in 2010, The Ground Up (TGU) began with a simple goal: to supply the industry with the finest quality mulches and soils. Over the years, that mission evolved into a full-scale operation rooted in sustainability, innovation, and excellence. Today, we manufacture premium mulches, soils, and compost designed for performance and environmental responsibility, producing the highest-performing products at a market-competitive price while maintaining an unwavering commitment to environmental stewardship. At TGU, we transform green vegetative waste into nutrient-rich mulches and soils, keeping thousands of tons of material out of landfills every year. Beyond manufacturing, we operate a wholesale nursery and a state-of-the-art packaging facility, serving contractors, garden centers, municipalities, homeowners, and plant enthusiasts across Texas. We believe in building lasting relationships across the green industry, supporting everyone from co-ops and small-scale farmers to DIY gardeners. Our success is rooted in integrity, consistency, and a promise to always overdeliver—where quality products and sustainable practices grow together.

 

Our Team

TGU is made up of professionals who are passionate about the industry, our products, and providing optimum customer care. We have buyers who can source just about anything you are looking for. We have blending operators who can blend boutique soils for special applications and we have staff who will cater all your product needs for landscaping installations. Our sales team is knowledgeable and customer-centric, they believe in delivering the highest level of service each and every time. We come from multiple backgrounds, but share one thing in common, our enthusiasm for TGU and passion for our industry.

Sam Riner | Asst. Sales Manager – 832.491.8518 – Sam.Riner@thegroundup.com

Amber Martinez | Sales – 832.849.9129 – Amber.Martinez@thegroundup.com

Virginia Gray | Sales & Nursery Specialist – 346.424.7488 – Virginia.Gray@thegroundup.com

Josh Toribio | Windfern Site Manager – 832.247.2574 – Joshua.Toribio@thegroundup.com

Luis Rodriguez | Westpark Site Manager – 832.206.7668 – Luis.Rodriguez@thegroundup.com

Kassandra Ramirez | Westpark Asst. Site Manager – 281.676.7816 – Kassandra.Ramirez@thegroundup.com

Aaron Brechter | Brittmoore Site/Nursery Manager – 281.841.5061 – Aaron.Brechter@thegroundup.com

Avery Schroeder | Nursery Assistant Manager – 832.358.1750 – Avery.Schroeder@thegroundup.com

Melody Wilson | Senior Nursery Buyer l Brittmoore – 281.640.4464 – Melody.Wilson@thegroundup.com

Rigo Ramirez | Hard Goods & Bulk Material Purchaser – 281.500.0401 – Rigo.Ramirez@thegroundup.com

JJ Ortiz | Stone – 346.508.6308 – Juan.Ortiz@thegroundup.com

 The Ground Up would love your feedback.

Post a review to our profile and let us know how we’re doing: https://g.page/r/CV0xy_2lHjQ_EAo/review

If you have any questions, Click Here.